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Iphepha
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Umkhiqizi
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Ukupakishwa kwe-Tuobo kuzibophezele ekuhlinzekeni konke ukupakishwa okulahlwayo kwezitolo zekhofi, izitolo ze-pizza, zonke izindawo zokudlela kanye nendlu yokubhaka, njll, okuhlanganisa izinkomishi zephepha lekhofi, izinkomishi zesiphuzo, amabhokisi e-hamburger, amabhokisi e-pizza, izikhwama zephepha, izitsha zephepha neminye imikhiqizo.

Yonke imikhiqizo yokupakisha isekelwe kumqondo wokuvikelwa okuluhlaza kanye nemvelo. Izinto zebanga lokudla zikhethiwe, ezingeke zithinte ukunambitheka kwezinto zokudla. Ayingenwa amanzi futhi ayinawo uwoyela, futhi kuqinisekisa kakhulu ukuyifaka.

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I. Isizinda Semakethe

Ngokuthuthuka kwezinga lokuphila kwabantu, u-ayisikhilimu usungomunye wemikhiqizo ebalulekile esetshenziswa ehlobo. Ngokwemininingwane evela ezikhungweni zocwaningo lwemakethe, imakethe ka-ayisikhilimu yomhlaba wonke ikhula njalo ngosayizi, ngezinga lokukhula lonyaka ngokuvamile elidlula u-3%. Ikakhulukazi esifundeni sase-Asia, imakethe ka-ayisikhilimu ibonise ukusebenza okuqinile ikakhulukazi, imakethe yaseShayina iba indawo entsha eshisayo ekuthengisweni kwe-ayisikhilimu emhlabeni jikelele.

Ngakolunye uhlangothi, izinkomishi zephepha zingenye yemikhiqizo ebaluleke kakhulu emakethe ka-ayisikhilimu, enezinzuzo njengokungaphuki kalula, ukuthwala kalula, kanye nenhlanzeko. Sebephenduke isitsha esikhulu sokudliwa kwe-ayisikhilimu. Emakethe, izinkomishi zephepha zingathengiswa njengeziqukathi ezihlukene futhi zingahlanganiswa nezinkezo ze-ayisikhilimu, izivalo, njll., okwenza kube lula kubathengi ukuthi badle futhi baziphathe. Kungashiwo ukuthi imakethe ye-ayisikhilimu ayikwazi ukwenza ngaphandle kokusekelwa nokukhuthazwa kwezinkomishi zephepha. Ngakho-ke, ukuqamba okusha okuqhubekayo kanye nokuthuthukiswa kokucaciswa, ukwakheka, izinto zokwakha, nezinye izici zenkomishi yephepha lika-ayisikhilimu kudlale indima ebalulekile ekukhuthazeni ukuthuthukiswa kwemakethe yonke.

II. Izinhlobo kanye nokucaciswa kwezinkomishi zephepha lika-ayisikhilimu

Izinkomishi zephepha lika-ayisikhilimuzingahlukaniswa zibe izinhlobo ezahlukene ngokusho ezibekiweko ezahlukene kanye nemiklamo. Okulandelayo, sizokwethula amasayizi amane (3oz, 4oz, 5oz, 6oz) wezinkomishi zika-ayisikhilimu ngezinkezo nezivalo ezinama-arched.

1. 3oz inkomishi yephepha ne-spoon

Le nkomishi yephepha incane futhi ijwayele ukusetshenziselwa izingxenye ezincane ze-ayisikhilimu noma ama-dessert. Inkomishi yephepha inokubukeka okulula kanye nephansi elincane elincane, elingagcina kangcono ukuma kwe-ayisikhilimu. Unqenqema olungenhla luncane ukuvimbela u-ayisikhilimu ukuthi ungachichima, futhi ufakwe nesipuni ukuze usetshenziswe kalula ngabathengi. Inkomishi yephepha engu-3oz ene-spoon ngokuvamile inokubukeka okubushelelezi kanye nephansi eliyisiyingi, elingamelana nesisindo se-ayisikhilimu.

2. 4oz inkomishi yephepha ne-spoon

Le nkomishi yephepha lika-ayisikhilimu ingabamba inani elilingene lika-ayisikhilimu. Uma iqhathaniswa nenkomishi yephepha engu-3oz, inkulu. Umklamo wayo wangaphandle ufana nenkomishi yephepha engu-3oz ene-spoon. Kodwa iqine kakhulu futhi iphakeme ngobude. Inkomishi yephepha engu-4oz enesipuni ingabamba inani elikhulu le-ayisikhilimu. Inkomishi ibhangqwe nesipuni, okwenza kube lula ukuthi abathengi badle u-ayisikhilimu ngenkathi behamba. Ngesikhathi esifanayo, kulula futhi kubathengi ukujabulela ekhaya nganoma yisiphi isikhathi.

3. 5oz inkomishi yephepha le-arched lid

Le nkomishi yephepha lika-ayisikhilimu yamukela idizayini yesivalo esinama-arched, esingavala kangcono ukudla ngaphakathi kwenkomishi yephepha. Futhi ingagcina ukusha nokuhlanzeka kwe-ayisikhilimu kahle kakhulu. Inkomishi yephepha engu-5oz inamandla amakhulu kune-4oz eyodwa, engakhuphula usayizi wengxenye ka-ayisikhilimu ngendlela efanele. Le nkomishi kulula ukuyiphatha futhi ilungele abathengi ukuthi bayijabulele ngaphandle noma baye ekhaya bayoyidla.

4.6oz inkomishi yephepha le-arched lid

Le nkomishi yephepha lika-ayisikhilimu iphinde isebenzise isivalo se-arched, esingavikela ngempumelelo ukusha nokuhlanzeka kuka-ayisikhilimu. Umthamo mkhulu kancane kunenkomishi yephepha yangaphambilini futhi ungabamba inani elikhulu lika-ayisikhilimu. Izinzile ekwakhiweni futhi ikwazi ukugcina ukwakheka kwe-ayisikhilimu. Unqenqema olungaphezulu lubanzi, okwenza kube lula kubathengi ukuthi balusebenzise. Le nkomishi yephepha ifaneleka ngokukhethekile abathengi ukuthi bajabulele u-ayisikhilimu ekhaya.

Sisebenza ngokukhethekile ekuhlinzekeni ngezinsizakalo zomkhiqizo zokuphrinta ezenziwe ngezifiso kumakhasimende. Ukuphrinta komuntu siqu okuhlanganiswe nemikhiqizo yekhwalithi ephezulu yokukhetha izinto kwenza umkhiqizo wakho ugqame emakethe futhi kube lula ukuheha abathengi.Chofoza lapha ukuze ufunde mayelana nezinkomishi zethu zangokwezifiso zika-ayisikhilimu!

Khuluma ngezidingo zakho zangokwezifiso!
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izinkomishi zika-ayisikhilimu (5)

III. Izici zokuklama zezinkomishi zephepha lika-ayisikhilimu ezinezinkezo nezivalo ezinama-arched

Izinkomishi zika-ayisikhilimu ezinezinkezo nezivalo ezinama-arched zenzelwe ukusiza abathengi ukuthi badle u-ayisikhilimu kunoma yisiphi isimo. Izici zayo zokuklama zihlanganisa amaphuzu alandelayo.

1. Dizayina ngesipuni.Inkomishi yephepha le-ayisikhilimu ifakwe isipuni, okuvumela abathengi ukuthi badle kalula i-ayisikhilimu ngaphandle kwesidingo sezinkezo ezengeziwe. Ukuma kwesipuni ngokuvamile kuyindilinga, okuhambisana nemikhuba yokusetshenziswa kwabathengi, kuyilapho isikhundla sesipuni sitholakala kakhulu ohlangothini lwendebe, okwenza kube lula ukususa.

2. Umklamo wekhava e-arched.Isivalo esimise okwe-arch singavikela ngempumelelo ukusha nokuhlanzeka kwe-ayisikhilimu, sigweme ukungcola. Ngesikhathi esifanayo, kwandisa ukuqashelwa kwezinkomishi zephepha, okwenza kube lula ngomkhiqizo ukuhlukanisa kweminye imikhiqizo. Izivalo ngokuvamile zenziwe ngezinto ezibonakalayo ze-PET, ezingabonisa umbala nokuthungwa kuka-ayisikhilimu ngezinga elithile.

3. Umthamo wenkomishi yephepha.Umthamo wezinkomishi zephepha lika-ayisikhilimu ngokuvamile u-3oz, 4oz, 5oz, 6oz, nezinye izincazelo ezahlukene, ezingahlangabezana nezidingo zabathengi abahlukene. Izinkomishi zephepha ezinomthamo omncane zilungele abathengi ukuthi bazithwale futhi zingaphushelwa ngaphandle noma ekuhambeni. Futhi izinkomishi ezinkulu zomthamo zingahlangabezana nezidingo zemibuthano yomndeni noma amaphathi.

4. Ukukhetha izinto ezibonakalayo.Ngenxa yokuthi kungenzeka ukuthi u-ayisikhilimu ubangele ukugqwala noma amabala enkomishini, izinkomishi eziningi zenziwe ngezinto zokumboza noma zamafutha kanye namanzi. Njengephepha elimboziwe kanye nezinto ze-PET. Lezi zinsiza zingamukela ukuphrinta noma ezinye izinto zokuhlobisa, zinikeze umkhiqizo ukubukeka okungcono nokuncintisana kwemakethe.

Okungenhla yizici eziyinhloko zokuklama izinkomishi zephepha le-ayisikhilimu ezinezinkezo kanye nama-arched lids. Lezi zici zingenza imikhiqizo ikwazi ukuthola imiphumela engcono ngokuya ngokubukeka, ukusebenza, kanye nokusebenza kwenhlanzeko. Futhi ingahlangabezana nezidingo zabathengi kanye nokulindelwe kwemikhiqizo.

IV. Ukuhlaziywa kwesidingo semakethe

Izinkomishi zika-ayisikhilimu ezinezinkezo nezivalo ezinama-arched ngokuvamile zithandwa emakethe. Lo mklamo wenza kube lula ukusetshenziswa kwabathengi nolwazi lokudla u-ayisikhilimu, ngaleyo ndlela kuhehe isisekelo samakhasimende esithile. Okulandelayo ukuhlaziya isimo sokuthengisa emakethe salesi sigaba.

1. Izinga lokuduma

Idizayini yezinkomishi zephepha lika-ayisikhilimu ezinezinkezo nezivalo ezinama-arched ihlangabezana nezidingo zabathengi zokubukeka komkhiqizo, ukusebenza, kanye nenhlanzeko. Ingaqinisekisa ukunethezeka nokuhlanzeka kwabathengi ngesikhathi sokuthenga nokusetshenziswa, futhi ngenxa yalokho iyathandwa emakethe. Ikakhulukazi ngezikhathi ezikhethekile ezifana nehlobo namaholide, isidingo siphezulu.

2. Iziteshi zokuthengisa eziyinhloko

Iziteshi eziyinhloko zokuthengisa zalolu hlobo lwenkomishi yephepha lika-ayisikhilimu zihlanganisa nezitolo ezinkulu, izitolo ezilula, izitolo zokudla, nezitolo eziku-inthanethi. Njengamanje, izitolo ezinkulu ezinkulu kanye nezitolo ezilula zinezindawo zika-ayisikhilimu, okungenye yezindawo eziyinhloko zokuthengisa izinkomishi ze-ayisikhilimu ezinezinkezo nezivalo ezinama-arched. Ngaphezu kwalokho, izitolo zokudla nezitolo eziku-inthanethi nazo zinganikeza izinketho eziningi kanye nezinsizakalo eziqondene nawe.

3. Iqembu lamakhasimende

Iqembu labathengi lezinkomishi zika-ayisikhilimu ezinezinkezo nezivalo ezinama-arched ikakhulukazi lihlanganisa abathengi abajabulela ukuya ezitolo ezinkulu noma ezitolo ezilula, abantu abasha, omama bamakhaya, nezingane. Lezi zibalo ngokuvamile zinezidingo eziphezulu zokuphatheka, ubuhle, inhlanzeko, kanye nesipiliyoni sokudla sika-ayisikhilimu, okubenza bakwazi ukukhangwa yilo mklamo. Ngesikhathi esifanayo, ngenxa yentengo enengqondo, le nkomishi yephepha ibuye ifanele abantu kuwo wonke amazinga ukuze bayithenge futhi bayisebenzise.

V. Competitor Analysis

Ngaphandle kwezinkomishi zephepha lika-ayisikhilimu ezinezinkezo nezivalo ezinama-arched, kukhona nabanye abakhiqizi benkomishi yephepha le-ayisikhilimu emakethe. Izici zabo zomkhiqizo kanye namasu okuthengisa ami kanje.

A. Izici

1. Inkomishi yephepha inokunambitheka okuhle. Abanye abakhiqizi bezinkomishi zephepha banaka ikhwalithi yezinto ezingavuthiwe ezisetshenziswa ezinkomishini zephepha ukuze baqinisekise ukuthi izinkomishi zabo zephepha aziphazamisi ukunambitheka kwe-ayisikhilimu. Lezi zinkomishi zephepha ngokuvamile ziwugqinsi futhi azigobi kalula noma zikhubazekile.

2. Izinhlanganisela ezihlukene. Abanye abakhiqizi bazoklama ngokukhethekile inhlanganisela ehlukahlukene, efana notshani, izinkezo, izivalo, njll., ukuze bavumele abasebenzisi ukuthi bakhethe indlela yabo yokuhlanganisa abayintandokazi.

3. Ukupakishwa komkhiqizo. Abanye abakhiqizi baphinde banaka idizayini yokupakishwa komkhiqizo, evame ukuhlotshaniswa nezinkathi zonyaka, imikhosi, njll., ukuze kuthuthukiswe umbono wabasebenzisi ngomkhiqizo.

B. Indlela yokuncintisana

Yiziphi izinyathelo amabhizinisi angazithatha ukuze andise ukuthandwa kwawo lapho ebhekene nokuncintisana okuvela kwabanye abakhiqizi emakethe?

1. Ngokuqhubekayo uthuthukisa futhi uthuthukise ikhwalithi nokuklama kwemikhiqizo ukuze uqinisekise ukuthi inokuncintisana kakhulu kunemikhiqizo yabanye abakhiqizi.

2. Ukuheha abathengi abaningi ngokusebenzisa idizayini ehlukene kanye nokupakishwa. Isibonelo, izinkomishi ze-ayisikhilimu ezenziwe ngokwezifiso.

3. Mayelana nokuthengisa, kungenzeka ukucabangela ukusebenzisa isu lokulingana kwentengo, elingathuthukisa kangcono umkhiqizo ngaphansi kwenani elifanayo.

4. Khulisa ukuthengiswa kwemikhiqizo kanye nokuchayeka ngokunikeza amaphuzu amaningi okuthengisa namashaneli.

VI. Ukuhlaziywa kohlelo lokusebenza

Isimo esivame kakhulu sokufaka isicelo sale nkomishi yephepha ukubamba u-ayisikhilimu. Ngaphezu kwalokho, ingasetshenziswa futhi ukuphatha ezinye iziphuzo ezibandayo kanye nokudla okulula. Ezikhathini ezahlukahlukene, le nkomishi yephepha ingadonsa ukunaka kwabathengi kanye nentshisekelo. Ngokwesibonelo, lezi zimo ezilandelayo.

1. Isitolo sika-ayisikhilimu. Ezitolo zika-ayisikhilimu, le nkomishi yephepha iyisitsha esibalulekile sokupakisha. Abanikazi bezitolo bangadonsa ukunaka kwabathengi kanye nentshisekelo yabo ngokunikeza ukunambitheka okuhlukile kuka-ayisikhilimu, izinkomishi zephepha ezinemibala ehlukene, nezithako ezihlukahlukene ezihlukile.

2. Imicimbi emikhulu. Kweminye imicimbi emikhulu, le nkomishi yephepha ingaba ithuluzi elibalulekile lokuheha abathengi, njengemikhosi yomculo, imicimbi yezemidlalo, njll. Izitebele ezikhethekile zokudayisa u-ayisikhilimu zingase zimiswe, futhi imiklamo ekhethekile efana nezinkomishi zephepha ezinomcimbi. ama-logo anganikezwa ukuheha ukunaka kwabathengi kanye nentshisekelo.

3. Izitolo zekhofi kanye nezindawo zokudlela zaseNtshonalanga. Le nkomishi yephepha ingasetshenziswa futhi ukubamba ikhofi eli-Iced, isiraphu yeqhwa nezinye iziphuzo ezibandayo. Ezindaweni zokudlela zaseNtshonalanga, izinkomishi zephepha nazo zingasetshenziswa ukubamba ukudla okuncane okufana nama-dessert.

Ezimweni ezihlukene, amasu ahlukene okumaketha angasetshenziswa futhi ukuheha ukunaka kwabathengi kanye nentshisekelo.

1. Thuthukisa izici zomkhiqizo. Ngesisekelo sokumane ubambe u-ayisikhilimu ezinkomishini zephepha, eminye imiklamo ekhethekile iyengezwa, njengokupakishwa okunetimu yeholide, kusetshenziswa indawo engezansi yendebe yephepha ukurekhoda ulimi olumangazayo, nokumataniswa nezinkezo zomumo ohlukene ukuthuthukisa izici zomkhiqizo nokuheha abathengi. ' ukunaka.

2. Ukumaketha kwezokuxhumana. Phromotha umkhiqizo ezinkundleni zokuxhumana, okuhlanganisa ukuthumela izikhangiso zomkhiqizo, ukuqalisa imisebenzi ethokozisayo yokusebenzisana, njll.

3. Qamba amamodeli okuthengisa. Isibonelo, kumamodeli wokumaketha ezinkundleni zemidlalo namasinema, amaphakheji enkomishi yephepha ahlukile athengiswa ngemiklomelo noma ukunqwabelana komkhiqizo ngezintengo zamathikithi ezifanele.

Ngamafuphi, amabhizinisi angakhuphula ukuthengiswa ngokuthuthukisa izici zomkhiqizo, ukumaketha kwenkundla yezokuxhumana, kanye namamodeli okuthengisa amasha. Bangaphinda bahehe ngempumelelo ukunaka kwabathengi kanye nentshisekelo ezikhathini ezahlukahlukene, futhi bakhulise umthamo wokuthengisa womkhiqizo.

u-ayisikhilimu-izinkomishi-11

Izinkomishi ze-ayisikhilimu ezenziwe ngokwezifiso ezinezivalo azisizi nje ukugcina ukudla kwakho kukusha, kodwa futhi ziheha ukunaka kwamakhasimende. Ukuphrinta okumibalabala kungashiya umbono omuhle kumakhasimende futhi kwandise isifiso sabo sokuthenga u-ayisikhilimu wakho. Izinkomishi zethu zephepha ezenziwe ngokwezifiso zisebenzisa umshini nemishini ethuthuke kakhulu, iqinisekisa ukuthi izinkomishi zakho zephepha ziphrintiwe ngokucacile futhi zikhanga kakhulu. Woza futhi uchofoze lapha ukuze ufunde ngezindaba zethuizinkomishi zephepha lika-ayisikhilimu ezinezivalo zephepha!

Khuluma ngezidingo zakho zangokwezifiso!
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VII. Amathemba emakethe

Amathemba emakethe kanye nezitayela zale nkomishi yephepha lika-ayisikhilimu kusekuhle kakhulu. Njengoba izimfuno zabantu zekhwalithi yempilo ziya ngokuya ziba phezulu, imvamisa yokusebenzisa le nkomishi yephepha izoba phezulu, ikakhulukazi ezindaweni ezishisayo nasezinkathini zasehlobo, lapho ukusetshenziswa kuzofinyelela inani eliphakeme kakhulu. Ngaphezu kwalokho, ngenxa yokwanda kokuqwashisa ngokuvikelwa kwemvelo, ukusimama kwezinkomishi zephepha nakho kuzoba yinto ebaluleke kakhulu kubathengi. Ngakho-ke, ukusebenzisa izinto ezigaywa kabusha kanye nokuhlinzeka ngemigqomo egaywa kabusha kungasiza ukwandisa isabelo semakethe. Thuthukisa ikhwalithi yomkhiqizo, thuthukisa idizayini yomkhiqizo, hlala usungula izinto ezintsha, futhi uthuthukise ukusebenza nobuhle bemikhiqizo ukuze uhlangabezane nezidingo nokuthandwa kwabathengi abahlukahlukene, ngaleyo ndlela uzuze umusa wabathengi futhi ukhulise inzuzo ehambisanayo.

VIII. Isiphetho

Ngokuhlaziya imakethe kanye nocwaningo lwesidingo sabathengi, ngithole ukuthi amathuba emakethe alolu hlobo lwenkomishi yephepha lika-ayisikhilimu mahle kakhulu, ikakhulukazi uma kubhekwa ukuphishekela kwabantu izinga eliphezulu lempilo nokwandisa ukuqwashisa ngemvelo. Ngakho-ke, singathwebula isabelo semakethe ngokuqamba okusha okuqhubekayo. Okokuqala, singathuthukisa ikhwalithi kanye nokwakheka kwemikhiqizo yethu ukuze sithuthukise ukusimama kwezinto ezingavuthiwe; Okwesibili, singanikela ngezinhlobo ezahlukene zika-ayisikhilimu nama-flavour ukuze kuhlangatshezwane nokuthandwa okuhlukile kwabathengi. Mayelana nokumaketha, singaqinisa ukuphromotha ku-inthanethi nokungaxhunyiwe ku-inthanethi, sinikeze izaphulelo nemisebenzi yokuphromotha ukuze sihehe ukunaka kwabathengi. Ngaphezu kwalokho, kufanele sisebenzise izinkundla ezintsha zemidiya ezifana nenkundla yezokuxhumana ukuze sandise ukuqwashisa ngomkhiqizo, silandele impendulo yamakhasimende, sithuthukise ulwazi lwabasebenzisi, sisungule amazwi omlomo kanye nokwethembeka, futhi siqinise nakakhulu ukuncintisana kwemakethe.

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Isikhathi sokuthumela: Jun-12-2023
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