Why Are Coffee Shops Focusing on Takeaway Growth?

Emhlabeni wanamuhla osheshayo,Izindebe zekhofi ze-TakeawayUbe wuphawu lwentengo elula, eno-60% yabathengi manje sebekhetha izinketho zokuthatha indawo noma ukulethwa ngaphezulu kokuhlala phansi endaweni yekhefi. Kwezitolo zekhofi, ukuthepha ngokuthepha kulo mkhuba kubalulekile ekuqhubekeni nokuncintisana nokugcina ukukhula okuqhubekayo.

Kepha bangenza kanjani ukuthi inkonzo yabo yokuthatha ivelele? Yimaphi amasu azosiza empeleni?

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Ukuqamba imenyu ehambisanayo yokuthatha

Akuyona yonke into yemenyu elungele ukuthatha i-takeaway, yingakho ukuba nemenyu ethile yokuthatha i-takeaway ibaluleke kakhulu. Cwaninga kusukaUpserve kukhombisa ukuthi ama-30% amakhasimende angaphezulukungenzeka ahlele kabushalapho benesipiliyoni esihle sokuthatha. Izitolo zekhofi kufanele zigxile ekunikezeni izinketho eziphathekayo, ezilula zokuthwala ezibambe kahle ngesikhathi sokuhamba.

Ukususa izinto ezingahambi kahle futhi zigxile ekudleni okufana nama-sandwich, ukugoqa, noma ama-muffin angathuthukisa ulwazi lwamakhasimende. Kwabahlinzeki, lokhu kusho ukuhlinzeka ngezindawo zokufaka ngokwezifiso ezifanelana kahle lezi zinto, ziqinisekise zifika ziqinile futhi zikhanga.

Kusetshenziswa ukufakwa okulungile kokuqashelwa komkhiqizo

Ukupakisha kungaphezu kwesitsha nje kuphela-kungukuhlangenwe nakho komkhiqizo. Ucwaningo lukhombisa ukuthi ama-72% abathengi asho lokhoIdizayini yokupakisha ithonya ngqo izinqumo zabo zokuthenga. Kwezitolo zekhofi, izinkomishi zekhofi ezazifiso zekhofi ziyindlela elula kodwa enamandla yokukhulisa ukuqashelwa komkhiqizo. Inkomishi ngayinye empeleni i-Billboard Mini, ikhangisa ibhizinisi lakho nomaphi lapho amakhasimende akho ayithatha khona.

Kepha akunjalo nje ngokubukeka. UkunikelaUkupakishwa okuphezulu, okuhlala isikhathi eside Iqinisekisa ukuthi ikhofi ngaphakathi ihlala ishisa futhi indebe igcina ukwakheka kwayo, inikeze isipiliyoni esihle sokuthatha indawo kusukela ekuqaleni kuze kube sekupheleni.

Ucwaningo lweMakethe Nokuhlaziywa Kwezinyathelo Zokuncintisana

Ukuqonda okwenziwa ngumncintiswano kubalulekile. Ngokusho kocwaningo lwemboni le-2022, mayelana40%Amabhizinisi amancane emkhakheni wenkonzo yokudla andisa imali engenayo ngokugxila ezinsizakalweni zokuthatha nokulethwa. Ukuhlaziya okusebenzayo kwabaqhudelana, noma ngabe kumasu abo, amasu, noma iminikelo yemenyu, kunganikeza ukunikeza ukuqonda okubalulekile.

Ngokwesibonelo, yizo izimbangi zisebenzisaUkupakishwa okungathandeki Ukufaka isikhalo kumakhasimende we-eco-uyazi? Noma mhlawumbe bamukele izinkomishi zekhofi ezenziwe ngezifiso? Ngokuhlola nokutadisha lezi zindlela, izitolo zekhofi zingafunda ukuthi ungazihlazisa kanjani izinsizakalo zazo zokuthatha futhi uhlale ngaphambi kwejika.

Ukwenza i-takeaway ibe lula

Ijubane liyikho konke. Eqinisweni, ucwaningo lukhombisa ukuthi amakhasimende angama-70% akhetha isitolo sekhofi esekwe ekuthini basheshe bathole i-oda labo. Ukuze uthuthukise ukusebenza kahle, izitolo eziningi zekhofi zisetha ama-deta ezinikele ezinikezelwe, zivumela amakhasimende ukuthi athathe iziphuzo zawo ngaphandle kokuhlupheka kokulinda emigqeni emide. Ukungeza amasistimu wokungena ngemvume kwedijithali kungahle kuhambisane nenqubo ngokuphatha ama-oda we-oda ngokunemba, ngakho-ke amakhasimende angabamba ikhofi lakhe ahambe.

Ngokupakisha abahlinzeki, lokhu kuveza ithuba elihle. UkunikelaIzixazululo ezenziwe ngezifisoLokho kusebenza kahle futhi okubonakalayo kungasiza izitolo zekhofi zokwengeza inqubo yazo yokuthatha indawo ngenkathi kuqinisa uhlobo lwazo ngayo yonke i-oda.

I-LeveRaging Media Medical for Takeaway Promotion

Ngabantu abayizigidi eziyi-4 4.9 besebenzisa imithombo yezokuxhumana emhlabeni jikelele, akukho mbuzo ngokubaluleka kwayo. Izitolo zekhofi ezifuna ukukhulisa izinsizakalo zazo zokuthatha izinto kufanele zigcine ubukhona obusebenzayo kumapulatifomu afana ne-Instagram, Facebook, neTiktok. Ngani? Ngoba ama-90% amakhasimende ahlola imithombo yezokuxhumana ngaphambi kokunquma ukuthi angayisebenzisa kuphi imali yawo.

Ukuthumela izithombe zamakhasimende ajabule ngekhofi yawo yokuthatha noma ukunikela amadili akhawulelwe amadili ambalwa abalandeli bezokuxhumana kungakhulisa ukuzibandakanya. Kepha akukona nje ukuthumela-futhi kumayelana nokuphendula. Ukuphendula kuzo zombili izibuyekezo ezinhle nezingezinhle zisiza ekwakheni ukwethembana nokuthembeka, okubalulekile empumelelweni yesikhathi eside.

Kanye nokupakisha abahlinzeki? Ukuhlinzeka ngezitolo zekhofi ezikhangayo, izinkomishi eziphrintiwe eziphrintiwe zenza kube lula ukuthi zivelele kuzo zonke izinto zokuxhumana zenhlalo.

Izindebe zokuthatha ngokwezifiso zenkambiso zikhulisa ibhizinisi lakho

Izinkomishi zethu zekhofi enakekela ngokwezifiso zinikeza izinzuzo eziningana ezingasiza izitolo zekhofi ziphakamise izinsizakalo zazo zokuthatha:

Amandla aphezulu okukhiqiza:Singakwazi ukukhiqiza izinkomishi ezifika ku-500,000 nsuku zonke, siqinisekisa ukuthi izitolo zekhofi zingahlangana nama-oda wokuthathwa kwamanani aphezulu kalula.
Ukuphrinta Okuthuthukile:Usebenzisa i-UV inv-esekwe ekudleni okusekelwe ku-UV, inqubo yethu yokuphrinta ithuthukisa ukucaciswa kwesithombe ngo-300%, ukuqiniseka ukuthi uhlobo lwakho lomkhiqizo luvelele.
Ukufakwa okuhlukile:Izindebe zethu zibonisa iphepha elicishwe, ukugcina iziphuzo zifudumele ngenkathi kugcinwa ukwakheka kwezinkomishi nokuqina.
Ubungako obuncane be-oda:Sisekela amabhizinisi akhulayo ngokunikeza umyalo omncane we-10,000 izinkomishi, okwenza kube lula ukutshala imali kumaphakeji ngokwezifiso.
Ukushintshwa okusheshayo:Inqubo yethu yokukhiqiza ehambisanayo iqinisekisa ukulethwa okusheshayo, noma ngaphansi kwemikhawulo eqinile.
Izinsizakalo Zokuklama MAHHALA:Sinikeza ukwesekwa kwe-Design Professional ngaphandle kwezindleko ezengeziwe, kukusiza ukudala ukupakishwa kokuma okuthuthukisa ukubonakala kwakho.

Ukukhula kwe-drive takeaway ngamasu ahlakaniphile kanye nokupakishwa ngokwezifiso

I-Takeaway ayiseyona nje inketho - kuyisidingo embonini yokudla yanamuhla ehamba ngokushesha. Izitolo zekhofi zidinga ukukhulisa ama-deta wazo zokuthatha, izimbangi zocwaningo, futhi zitshale imali esezingeni eliphakeme, ukupakishwa ngokwezifiso ukuze uhlale uncintisana.

Ngokusebenza nomhlinzeki onokwethenjelwa wokupakisha, izitolo zekhofi zingadala isipiliyoni esiphakeme sokuthatha okuqinisa ukuthengisa nokuthembeka komkhiqizo. Uhla lwethu lwezinkomishi zekhofi enakekela inkampani zenzelwe ukwenza lokho nje - ukusiza ibhizinisi lakho livelele emakethe enabantu abaningi, inkomishi eyodwa ngasikhathi sinye.

I-Tuobo Paper PackAgingyasungulwa ngonyaka ka-2015, futhi ingenye yokuholainkomishi yephepha ngokwezifisoAbakhiqizi, amafektri kanye nabaphakeli eChina, bamukela i-OEM, ODM, kanye nama-Skd Orders.

ETuobo,Siyaziqhenya ngokuzinikezela kwethu ekusebenzeni kahle nasekwakheni izinto ezintsha. -Kwethuizinkomishi zamaphepha ngokwezifisoyakhelwe ukugcina ubusha kanye nekhwalithi yeziphuzo zakho, ukuqinisekisa okuhlangenwe nakho okuphakeme kokuphuza. Sinikeza uhla olubanziIzinketho Ezisebenzisekayoukukusiza ukukhombisa ubunikazi kanye namagugu ahlukile womkhiqizo wakho. Noma ngabe ufuna ukufakwa okuqhubekayo, okunobungane noma ukwakheka kwamehlo, sinesisombululo esifanele sokuhlangabezana nezidingo zakho.

Ukuzibophezela kwethu ekwekhwalithi nasekwanelisekeni kwamakhasimende kusho ukuthi ungasethemba ukuletha imikhiqizo ehlangabezana namazinga aphezulu okuphepha namazinga wezimboni. Uzakwethu nathi ukuthuthukisa iminikelo yomkhiqizo wakho futhi uthuthukise ukuthengisa kwakho ngokuzethemba. Umkhawulo kuphela umcabango wakho uma kuziwa ekwakheni isipiliyoni sokuphuza isiphuzo esifanele.

Sihlala sinamathela ekufuneni kwamakhasimende njengomhlahlandlela, ukukunikeza ngemikhiqizo esezingeni eliphakeme nensizakalo yokucabanga. Iqembu lethu lakhiwa ochwepheshe abanolwazi abangakunikeza ngezixazululo ezenziwe ngezifiso kanye neziphakamiso zokuklama. Ukusuka ekwakhiweni kuya ekukhiqizweni, sizosebenzisana kakhulu nawe ukuthi siqinisekise ukuthi izinkomishi zakho zephepha eziyize ezenziwe ngezifiso zihlangabezana ngokuphelele nokulindelwe kwakho futhi zidlule.